GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026, Valley Forge Flag demonstrated remarkable momentum with revenue growing 191.8% over the tracked period across Lowes and Menards. The brand's average product price settled at $16.79, reflecting a 31.8% decrease in average price over the same timeframe, suggesting a shift toward more affordable, high-volume SKUs. Lowe's dominates as the primary retail channel, commanding 75.3% of Valley Forge Flag's revenue share, while Menards accounts for the remaining 24.5%. Month-over-month revenue surged 65.4%, signaling strong seasonal acceleration likely tied to patriotic and outdoor demand heading into summer. This combination of aggressive revenue growth and a broadening price-accessible assortment positions Valley Forge Flag as a brand gaining significant retail traction in 2026.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 181% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 32% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Valley Forge Flag on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Valley Forge Flag.
BY REVENUE
Valley Forge Flag sells 15% online and 85% offline. Online runs through 1 channel; offline through 2.
Online
15%
85%
Offline
Online channels
15%
Offline channels
85%
BY REVIEW COUNT
Across 63K ratings on 2 channels, Valley Forge Flag averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 63K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$47.19
Price
$263K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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