GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon and Office Depot, Waterman maintains a strong retail presence with Amazon commanding 80.3% of the brand's revenue share. The brand's average product price sits at $23.45, though premium offerings such as its Expert line reach prices above $100. Notably, average pricing has trended upward by 18.9% over the tracked period, signaling a shift toward higher-value purchases. However, overall revenue has declined by 11.4% during the same window, suggesting potential volume softness despite the pricing gains. Office Depot accounts for the remaining 19.3% of revenue share, making it the secondary but still significant retail channel for the brand.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 11% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 19% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Waterman on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Waterman.
BY REVENUE
Waterman sells 76% online and 24% offline. Online runs through 1 channel; offline through 1.
Online
76%
24%
Offline
Online channels
76%
Offline channels
24%
BY REVIEW COUNT
Across 266K ratings on 2 channels, Waterman averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 266K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$101.76
Price
$56K
Revenue
$103.16
Price
$46K
Revenue
$112.31
Price
$30K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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