GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon, Home Depot, Lowe's, and Menards, WEN maintains a strong retail presence with an average product price of $108.36. Amazon dominates WEN's revenue distribution, commanding a significant 73.7% share, followed by Home Depot at 15.1% and Lowe's at 8.1%. The brand has experienced a notable 11.1% decline in revenue over the tracked period, accompanied by a 12.4% decrease in average pricing, suggesting increased competitive pressure or promotional activity. WEN's top-performing products on Amazon reach price points as high as $917.70, while its premium offerings on Lowe's and Home Depot exceed $2,200, indicating a wide price range across retailers. Menards rounds out the retailer mix with a modest 3.1% revenue share, highlighting WEN's concentration on the three larger retail channels.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 11% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 13% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for WEN on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for WEN.
BY REVIEW COUNT
Across 2.2M ratings on 4 channels, WEN averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 2.2M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$157.80
Price
$2.4M
Revenue
$798.00
Price
$2M
Revenue
$541.82
Price
$1.16M
Revenue
$922.33
Price
$1.08M
Revenue
$900.23
Price
$808K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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