GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence for Q1 2026 (January–March), Whitmor's revenue is heavily concentrated on Amazon, which accounts for 73.1% of total revenue share across the four tracked retailers—Amazon, Menards, Ace Hardware, and Home Depot. Menards holds the second-largest share at 18.2%, while Ace Hardware and Home Depot trail significantly at 6.8% and 1.0%, respectively. The brand's average product price during this period stood at $22.34, though pricing trended downward with an overall 11.1% decrease over the quarter. Despite a modest 6.8% month-over-month revenue uptick in the most recent month, Whitmor's overall quarterly revenue declined by 16.6%, signaling potential challenges in sustaining growth momentum. These dynamics suggest that while Amazon remains Whitmor's dominant sales channel, diversifying retailer presence and stabilizing pricing could be key strategic priorities moving forward.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 17% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 11% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Whitmor on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Whitmor.
BY REVENUE
