GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Wrap-It Storage generated an average product price of $16.51 across tracked retailers between January and May 2026. Amazon dominates the brand's revenue distribution, accounting for 91.2% of total revenue share, with Best Buy and Home Depot trailing significantly at 4.6% and 3.8% respectively. The brand experienced a notable 24.4% revenue decline over the tracked period, suggesting potential seasonal or competitive headwinds. Despite the revenue drop, Wrap-It Storage's average price showed modest resilience, increasing 0.7% overall during the same timeframe. The heavy concentration on Amazon highlights both an opportunity and a risk for the brand's retail diversification strategy going forward.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 24% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 1% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Wrap-It Storage on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Wrap-It Storage.
BY REVENUE
Wrap-It Storage sells 93% online and 7% offline. Online runs through 2 channels; offline through 2.
Online
93%
7%
Offline
Online channels
93%
Offline channels
7%
BY REVIEW COUNT
Across 1.21M ratings on 3 channels, Wrap-It Storage averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.7
/ 5
From 1.21M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$17.99
Price
$161K
Revenue
$15.99
Price
$122K
Revenue
$19.93
Price
$52K
Revenue
$29.99
Price
$51K
Revenue
$15.99
Price
$41K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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