Zwilling

Zwilling Market Overview

According to in-store data from Grips Intelligence, Zwilling generated the majority of its revenue through homedepot.com, which accounted for 49.1% of total revenue share between January and March 2026, followed by lowes.com at 33.6% and Amazon at 17.3%. The brand maintained an average product price of $92.85 across these three tracked retailers during the period. Zwilling demonstrated positive momentum with revenue growing 2.2% over the quarter. Notably, the brand's strongest presence at Home Depot and Lowe's combined represents over 82% of its tracked revenue, underscoring Zwilling's heavy reliance on home improvement retail channels. This distribution strategy differentiates Zwilling from many competitors that tend to prioritize Amazon as their primary online sales channel.