GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Advantus recorded an average product price of $23.79 across five tracked retailers — Office Depot, Amazon, Newegg, Home Depot, and Lowe's — during the January to May 2026 period. Office Depot led Advantus's revenue share at 36.0%, closely followed by Amazon at 35.4%, making these two retailers the dominant sales channels for the brand. Newegg captured a notable 20.8% of revenue share, positioning it as a significant third-party channel ahead of Home Depot (5.8%) and Lowe's (1.9%). The brand's average price trended upward with a 1.9% overall increase during the March to May 2026 period, suggesting a modest pricing strategy shift. Despite the rising prices, Advantus experienced a 6.6% decline in overall revenue during the same timeframe, indicating potential volume softening across its retail footprint.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 6% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Advantus on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Advantus.
BY REVENUE
Advantus sells 63% online and 37% offline. Online runs through 4 channels; offline through 1. Online share has moved from 42% in Jan to 72% in May.
Online
63%
37%
Offline
Online channels
63%
Offline channels
37%
BY REVIEW COUNT
Across 428K ratings on 5 channels, Advantus averages 4.2★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
4.2
/ 5
From 428K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$79.44
Price
$4.61K
Revenue
$88.65
Price
$3.99K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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