Zebra

Zebra Market Overview

According to in-store data from Grips Intelligence covering January to May 2026 across Amazon, Newegg, and Office Depot, Zebra generates the vast majority of its tracked revenue through Amazon, which accounts for 84.5% of total revenue share. Newegg follows at 9.6% and Office Depot rounds out the mix at 5.5%, highlighting Zebra's heavy reliance on a single dominant retail channel. The brand's average product price sits at $17.83, though its product range spans dramatically from under $10 pen packs on Office Depot to enterprise-grade thermal printers exceeding $5,000 on Newegg. Notably, Zebra experienced a 10.0% decline in revenue over the observed trend period, suggesting softening demand or shifting competitive dynamics. Despite the revenue dip, average pricing showed resilience with a 3.0% overall increase, indicating the brand has maintained pricing power even amid declining sales volume.