According to in-store data from Grips Intelligence covering January to May 2026 across Menards and Lowe's, Altocraft maintains an average product price of $16.12. Menards dominates as the brand's primary retail partner, commanding an impressive 86.2% of total revenue share, while Lowe's accounts for the remaining 13.8%. Over the tracked period, Altocraft experienced a notable 40.6% decline in overall revenue, signaling potential shifts in consumer demand or distribution strategy. Despite the revenue downturn, the brand's average price saw a 10.7% increase, suggesting a possible move toward higher-value product positioning. These trends highlight a critical period for Altocraft as it navigates a challenging retail landscape across its key partner channels.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 40% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 11% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Altocraft on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Altocraft.
BY REVENUE
Altocraft sells 6% online and 94% offline. Online runs through 1 channel; offline through 2.
Online
6%
94%
Offline
Online channels
6%
Offline channels
94%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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