GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence for Q1 2026 (January–March), Aukey generated nearly all of its tracked revenue through Best Buy, which accounted for 99.6% of the brand's retailer revenue share. The brand's average product price during this period stood at $57.12, reflecting a 13.5% increase in average price over the observed timeframe. However, Aukey experienced a significant overall revenue decline of 48.3% across the quarter, signaling potential challenges in consumer demand or distribution. Despite the revenue downturn, the brand's near-exclusive reliance on Best Buy as its retail channel highlights a highly concentrated sales strategy. These insights suggest Aukey may need to diversify its retail presence to stabilize performance moving forward.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 48% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 14% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Aukey on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Aukey.