GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Aukey generated nearly all of its revenue through Best Buy, which accounted for 99.8% of the brand's retail share between January and May 2026. The brand's average product price during this period stood at $55.28, though pricing showed a notable downward trend with a 38.9% overall decrease observed from March to May 2026. Revenue performance also faced significant headwinds, declining 73.9% over the same three-month window. Despite its heavy reliance on a single retail partner, Aukey's aggressive price reductions suggest a potential clearance or repositioning strategy worth monitoring. These dynamics make Aukey a brand to watch for shifts in retail distribution and pricing strategy in the months ahead.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 74% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 39% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Aukey on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Aukey.
BY REVIEW COUNT
Across 2.19K ratings on 1 channel, Aukey averages 4.3★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.3
/ 5
From 2.19K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis