GRIPS CUSTOMERS & RESEARCH PARTNERS
Basement Watchdog, a brand of private manufacturer Glentronics, Inc., demonstrated strong in-store performance across major home improvement retailers during the first eight months of 2026, according to Grips Intelligence data. The brand achieved a 42.7% overall revenue increase across the tracked period, with Lowe's capturing 55.7% of channel revenue share compared to Home Depot's 44.3%. Average product pricing climbed 2.9% over the period, reaching $175.69, reflecting consumer demand across both premium and mid-range product tiers. Q3 2026 momentum accelerated further, with revenue growing 35.7% month-over-month and average prices climbing 3.3% in the final measured period. This sustained growth trajectory underscores the brand's strong positioning in the competitive home improvement market.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 42% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 4% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Basement Watchdog on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Basement Watchdog.
BY REVENUE
Basement Watchdog sells 54% online and 46% offline. Online runs through 3 channels; offline through 1.
Online
54%
46%
Offline
Online channels
54%
Offline channels
46%
BY REVIEW COUNT
Across 25K ratings on 3 channels, Basement Watchdog averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 25K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$475.48
Price
$207K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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