GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data, Better Built generated an average product price of $495.49 across tracked retailers during Q1 2026 (January 1 – March 31, 2026). The brand's revenue is heavily concentrated at homedepot.com, which commands an dominant 88.5% revenue share, while lowes.com accounts for the remaining 11.5%. Notably, Better Built experienced a significant revenue decline of 45.1% over the tracked quarter, signaling potential headwinds in consumer demand or shifting competitive dynamics. Despite the revenue downturn, average pricing remained relatively stable, edging up 2.0% over the same period. This pricing resilience amid falling revenue suggests Better Built may be prioritizing margin preservation over volume-driven growth strategies.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 45% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 2% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Better Built on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for Better Built.