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WD-40

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500K+

Products Sold, Jan to Mar 2026

5,000+

# Offline Stores

$11.21

Avg. Price

4.7

Avg. Rating

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WD-40 Market Overview

According to in-store data from Grips Intelligence, WD-40 generated the largest share of its revenue through Amazon (36.1%) and Ace Hardware (32.8%) during Q1 2026 (January–March), tracked across five major retailers including Menards, Lowe's, and Home Depot. The brand's average product price stood at $11.21, reflecting a 6.4% decrease over the tracked period. Notably, WD-40 saw strong momentum with revenue growing 8.2% overall during the quarter. Menards accounted for 19.2% of revenue share, while Lowe's and Home Depot trailed at 9.8% and 2.1% respectively. This data highlights WD-40's dominant positioning across both e-commerce and hardware retail channels heading into 2026.

Revenue Share by Retailer
Data covers Amazon, Ace Hardware, Menards, Lowe's, Home Depot

WD-40's monthly revenue

OVER TIME

Over the last three months, revenue on tracked retailers has grew by 8% from Jan to Mar.

Monthly revenue

Indexed values, 0-100

WD-40's average price

OVER TIME

Over the last three months, average selling price on tracked retailers has decreased by 6% from Jan to Mar.

Average price

Absolute values in $

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WD-40's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for WD-40 on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

WD-40's retailers

REVENUE SHARE

Revenue distribution across tracked retailers for WD-40.

Retailers by revenue share

Distribution in %

Top products for WD-40

BY REVENUE

Home Depot
Home Depot
#112 oz. Classic Formula, Multi-Purpose Lubricant Spray with Smart Straw (12-Pack)

$100.56

Price

$23K

Revenue

#212 oz. Classic Formula, Multi-Purpose Lubricant Spray with Smart Straw (2-Pack)

$16.51

Price

$20K

Revenue

#312 oz. Classic Formula, Multi-Purpose Lubricant Spray with Smart Straw (3-Pack)

$24.72

Price

$20K

Revenue

#48 oz. Classic Formula, Multi-Purpose Lubricant Spray with Smart Straw (6-Pack)

$37.68

Price

$10K

Revenue

#51 Gal. Multi-Purpose Lubricant for Heavy-Duty Use (4 pack)

$121.00

Price

$9.1K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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