GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon and Menards.com, Bigfoot demonstrates a strong retail presence with Amazon commanding an dominant 86.5% share of the brand's revenue. The brand's average product price sits at $10.76, positioning it in an accessible price range for consumers. Bigfoot showed positive momentum with revenue growing 6.9% month-over-month in the most recent tracked period. Menards.com accounts for the remaining 13.2% of revenue share, indicating a concentrated but dual-channel distribution strategy. Overall, the brand recorded a steady 2.7% revenue growth across the trailing three-month period, signaling consistent consumer demand.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 3% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 0% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Bigfoot on Menards.
REVENUE SHARE
Revenue distribution across tracked channels for Bigfoot.
BY REVENUE
Bigfoot sells 87% online and 13% offline. Online runs through 1 channel; offline through 1. Online share has moved from 2% in Jan to 100% in May.
Online
87%
13%
Offline
Online channels
87%
Offline channels
13%
BY REVIEW COUNT
Across 1.47M ratings on 2 channels, Bigfoot averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 1.47M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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