GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Black+Decker generated an average product price of $57.03 across five major retailers — Amazon, Home Depot, Lowe's, Menards, and Ace Hardware — during the January to May 2026 period. Amazon dominated Black+Decker's revenue share at 81.0%, far outpacing Home Depot (8.4%) and Lowe's (6.2%), which held the second and third positions respectively. The brand experienced strong momentum with revenue growing 30.3% over the tracked period, signaling robust consumer demand. Menards and Ace Hardware each captured a modest 2.2% of revenue share, highlighting a highly concentrated retail distribution for the brand. This data underscores Black+Decker's heavy reliance on Amazon as its primary sales channel, a key consideration for competitors and retailers analyzing the brand's market positioning.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 31% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 0% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Black+Decker on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Black+Decker.
BY REVENUE
Black+Decker sells 93% online and 7% offline. Online runs through 3 channels; offline through 3.
Online
93%
7%
Offline
Online channels
93%
Offline channels
7%
BY REVIEW COUNT
Across 11M ratings on 5 channels, Black+Decker averages 4.4★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.4
/ 5
From 11M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$18.99
Price
$388K
Revenue
$63.04
Price
$385K
Revenue
$99.00
Price
$72K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
