GRIPS CUSTOMERS & RESEARCH PARTNERS
CALI, a subsidiary of Victoria PLC (LSE: VCP), shows mixed performance in in-store retail channels during the first eight months of 2026, with an average product price of $93.62 across its portfolio. The brand experienced notable price momentum, with average prices climbing 4.0% year-to-date and 4.2% in the most recent month tracked, though overall revenue declined 8.1% since the beginning of the tracking period. Lowe's dominates CALI's channel mix at 98.9% of revenue share, according to data from Grips Intelligence covering January through August 2026. Despite the concentration in a single retailer, the brand maintains consistent pricing across its product lineup, with top SKUs ranging from $76 to $96 across multiple style collections. Recent monthly performance showed stabilization, with revenue growth of 1.1% recorded in the latest tracked period.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 8% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 5% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for CALI on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for CALI.
BY REVENUE
CALI sells 78% online and 22% offline. Online runs through 1 channel; offline through 2.
Online
78%
22%
Offline
Online channels
78%
Offline channels
22%
BY REVIEW COUNT
Across 27K ratings on 1 channel, CALI averages 3.9★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
3.9
/ 5
From 27K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$95.24
Price
$644K
Revenue
$94.85
Price
$601K
Revenue
$94.86
Price
$475K
Revenue
$76.17
Price
$361K
Revenue
$78.57
Price
$316K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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