GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, CordSafe generated revenue across three major retailers between January and May 2026, with homedepot.com leading at 40.8% revenue share, followed closely by Amazon at 39.2%, and menards.com at 20.0%. The brand's average product price during this period stood at $6.48, positioning it as a budget-friendly option in its category. Notably, CordSafe experienced a significant overall revenue decline of 42.9% over the tracked period, signaling potential challenges in maintaining sales momentum. Average pricing also saw downward pressure, dropping 21.9% overall despite an 11.0% month-over-month increase in the most recent period. The near-even revenue split between homedepot.com and Amazon suggests CordSafe maintains a balanced distribution strategy across home improvement and general e-commerce channels.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 43% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 22% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for CordSafe on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for CordSafe.
BY REVENUE
CordSafe sells 80% online and 20% offline. Online runs through 2 channels; offline through 1. Online share has moved from 26% in Jan to 79% in May.
Online
80%
20%
Offline
Online channels
80%
Offline channels
20%
BY REVIEW COUNT
Across 83K ratings on 3 channels, CordSafe averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 83K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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