GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data, Eagle maintained an average product price of $22.90 across tracked retailers from January to May 2026. Amazon dominated Eagle's revenue share at 64.8%, followed by Lowes.com at 16.5%, HomeDepot.com at 12.3%, and AceHardware.com at 6.5%. Notably, Eagle experienced a strong overall revenue growth of 14.4% during the tracked period, signaling healthy brand momentum. The brand's average price also saw a modest 2.2% overall increase, suggesting a stable pricing strategy across its retail partners. Eagle's heavy reliance on Amazon as its primary sales channel highlights a concentrated distribution model worth monitoring going forward.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 16% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Eagle on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Eagle.
BY REVENUE
Eagle sells 78% online and 22% offline. Online runs through 3 channels; offline through 2.
Online
78%
22%
Offline
Online channels
78%
Offline channels
22%
BY REVIEW COUNT
Across 498K ratings on 4 channels, Eagle averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 498K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$66.15
Price
$930K
Revenue
$70.31
Price
$324K
Revenue
$62.63
Price
$142K
Revenue
$164.80
Price
$65K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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