GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, EdenDirect demonstrated explosive growth during Q1 2026 (January–March), with revenue surging 867.0% across tracked retailers including Home Depot and Lowe's. The brand's average product price held steady at $254.03, reflecting a consistent pricing strategy throughout the quarter. Home Depot dominated as EdenDirect's primary retail partner, commanding a remarkable 96.8% share of total revenue, while Lowe's accounted for the remaining 3.2%. Notably, EdenDirect's product assortment at Lowe's skewed toward higher-priced items, with several listings exceeding $500, compared to a more moderate price range at Home Depot. This heavy retailer concentration and rapid revenue acceleration suggest EdenDirect is a fast-emerging brand worth monitoring in upcoming quarters.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 867% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 1% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for EdenDirect on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for EdenDirect.
BY REVENUE
$335.20
Price
$9.6M
Revenue
$335.07
Price
$9.6M
Revenue
$332.59
Price
$9.6M
Revenue
$331.80
Price
$9.5M
Revenue
$271.49
Price
$3.18M
Revenue