Home/Insights/Brands/ENCOREProduct Intelligence - 2026 YTD USA

ENCORE

400K+

Products Sold, Jan to May 2026

450+

# Offline Stores

$3.71

Avg. Price

4.4

Avg. Rating

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

ENCORE Market Overview

According to in-store data from Grips Intelligence, ENCORE generated the majority of its revenue through menards.com, which accounted for a dominant 67.5% share from January to May 2026, followed by homedepot.com at 15.4% and lowes.com at 14.0%. The brand's average product price stood at $3.70 across all tracked retailers during this period. Notably, ENCORE experienced a strong average price increase of 36.3% over the observed timeframe, signaling a significant upward pricing trend. Revenue also showed healthy momentum, growing 25.9% over the same period across retailers including Menards, Home Depot, Lowes, and Amazon. These data points suggest ENCORE is strengthening both its pricing power and sales volume in the home improvement retail landscape.

Revenue Share by Channel
Data covers Menards, Home Depot, Lowe's, Amazon

ENCORE's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 26% from Mar to May.

Monthly revenue

Indexed values, 0-100

ENCORE's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 37% from Mar to May.

Average price

Absolute values in $

Start benchmarking for free

ENCORE's categories

REVENUE SHARE

Home Depot

Revenue distribution across product categories for ENCORE on Home Depot.

Home Depot

Categories by revenue share

Distribution in %

ENCORE's channels

REVENUE SHARE

Revenue distribution across tracked channels for ENCORE.

Channels by revenue share

Distribution in %

ENCORE's online vs offline revenue split

BY REVENUE

ENCORE sells 26% online and 74% offline. Online runs through 4 channels; offline through 3. Online share has moved from 6% in Jan to 40% in May.

Revenue by channel

Share of total revenue across all channels

Online

26%

74%

Offline

Online share trend

Jan – May

Online channels

26%

HomeDepot.com
Lowes.com
Amazon.com
Newegg.com

Offline channels

74%

Menards stores
Lowe's stores
Office Depot stores

ENCORE's customer ratings

BY REVIEW COUNT

Across 22K ratings on 4 channels, ENCORE averages 4.4. Most reviews for the products are in the 4.4–4.6 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.4

/ 5

From 22K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for ENCORE

BY REVENUE

Home Depot
Home Depot
#1Premium Wireless Headphones XR500

$149.99

Price

Revenue

#2Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#3Advanced Portable Speaker System

$89.99

Price

Revenue

Get access to full product performance analysis

© Grips 2022 All Rights Reserved