GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026, Fasade maintains a strong multi-retailer presence across Lowe's, Home Depot, and Menards. Lowe's leads as the top revenue contributor with a 47.4% share, closely followed by Home Depot at 40.8%, while Menards accounts for 11.8%. The brand's average product price sits at $31.22, with pricing showing a notable 9.5% upward trend over the tracked period. Fasade's revenue distribution suggests a well-balanced channel strategy, with the two largest home improvement retailers together representing over 88% of total sales. This competitive positioning across all three major retailers underscores the brand's broad market reach in the home improvement space.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 14% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 9% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Fasade on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Fasade.
BY REVENUE
Fasade sells 63% online and 37% offline. Online runs through 2 channels; offline through 2. Online share has moved from 68% in Jan to 66% in May.
Online
63%
37%
Offline
Online channels
63%
Offline channels
37%
BY REVIEW COUNT
Across 36K ratings on 3 channels, Fasade averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 36K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$26.08
Price
$20K
Revenue
$24.20
Price
$16K
Revenue
$21.59
Price
$8.7K
Revenue
$117.82
Price
$7.7K
Revenue
$213.34
Price
$6K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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