GRIPS CUSTOMERS & RESEARCH PARTNERS
Fasade, owned by privately-held Acoustic Ceiling Products, demonstrated solid in-store performance across major home improvement retailers from January through August 2026, with Lowe's commanding 58.9% of revenue share compared to Home Depot's 27.0% and Menards' 14.1%. Average product pricing surged 67.4% over the data period, reaching $58.23 in the most recent tracked month—a 26.8% month-over-month increase that signals strong pricing momentum. Revenue grew 6.2% overall during the period, with the most recent month showing accelerated growth of 8.7% compared to the previous month, according to Grips Intelligence data. The brand's portfolio spans decorative backsplash panels and ceiling tiles across multiple finishes, with top-performing SKUs ranging from $21 to $213 at retail price points.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 6% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 67% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Fasade on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Fasade.
BY REVENUE
Fasade sells 71% online and 29% offline. Online runs through 2 channels; offline through 2. Online share has moved from 68% in Apr to 85% in Aug.
Online
71%
29%
Offline
Online channels
71%
Offline channels
29%
BY REVIEW COUNT
Across 31K ratings on 3 channels, Fasade averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 31K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$25.27
Price
$22K
Revenue
$26.06
Price
$18K
Revenue
$157.01
Price
$9.7K
Revenue
$117.82
Price
$8.5K
Revenue
$117.82
Price
$6.6K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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