GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Fast Orange generated the vast majority of its revenue through Amazon, which accounted for 93.1% of total revenue share between January and May 2026 across Amazon, acehardware.com, and lowes.com. The brand's average product price stood at $12.74 during this period. Fast Orange demonstrated strong momentum with revenue growing 53.4% over the tracked timeframe, signaling increasing consumer demand. Ace Hardware captured 5.6% of revenue share, while Lowes.com trailed at just 1.3%, highlighting Amazon's dominant position in the brand's retail distribution. The brand also saw a modest 2.7% increase in average pricing, suggesting stable pricing power alongside its revenue growth.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 55% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Fast Orange on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Fast Orange.
BY REVENUE
Fast Orange sells 93% online and 7% offline. Online runs through 2 channels; offline through 2.
Online
93%
7%
Offline
Online channels
93%
Offline channels
7%
BY REVIEW COUNT
Across 166K ratings on 3 channels, Fast Orange averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.7
/ 5
From 166K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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