GRIPS CUSTOMERS & RESEARCH PARTNERS
Five Star, a brand division of ACCO Brands Corporation (NYSE: ACCO), demonstrates strong in-store performance with revenue growth of 479% since the beginning of 2026, according to data from Grips Intelligence covering January through August 2026. The brand maintains an average product price of $8.95 across its portfolio, though average pricing declined 10.6% over the tracked period. Amazon dominates Five Star's channel mix with 89.9% of revenue share, while Office Depot accounts for 9.5%, reflecting the brand's significant reliance on a single retail partner. Recent momentum is evident in the latest month, which saw revenue increase 158.4% compared to the previous period, driven by multi-packs and bundled offerings on Amazon commanding higher price points than single-unit alternatives.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 493% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 6% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Five Star on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Five Star.
BY REVENUE
Five Star sells 90% online and 10% offline. Online runs through 1 channel; offline through 1.
Online
90%
10%
Offline
Online channels
90%
Offline channels
10%
BY REVIEW COUNT
Across 3.18M ratings on 2 channels, Five Star averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.7
/ 5
From 3.18M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$12.96
Price
$751K
Revenue
$6.97
Price
$644K
Revenue
$21.32
Price
$582K
Revenue
$9.95
Price
$288K
Revenue
$6.98
Price
$221K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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