GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Fortress Building Products demonstrated strong momentum in Q1 2026 (January–March), with revenue growing 48.8% over the period across tracked retailers including Lowe's and Home Depot. The brand's retail footprint is heavily concentrated at Lowe's, which accounts for a dominant 98.5% of total revenue share, while Home Depot represents just 1.3%. Fortress Building Products carries an average product price of $78.08, though its premium offerings at Lowe's reach price points as high as $234.50. Despite the impressive revenue growth, average pricing saw a 6.2% decline over the quarter, suggesting that volume gains may be driven in part by shifting product mix or promotional activity. These trends position Fortress Building Products as a brand experiencing rapid sales acceleration heading into the key spring building season.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 49% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 6% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Fortress Building Products on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for Fortress Building Products.
BY REVENUE
TO FORTRESS BUILDING PRODUCTS