GRIPS CUSTOMERS & RESEARCH PARTNERS
GRK, a business unit of Illinois Tool Works (NYSE: ITW), demonstrated mixed performance across in-store channels from January through August 2026, with Menards.com commanding a dominant 57.4% revenue share compared to Lowe's at 40.9% and Amazon at just 1.7%. The brand's average product price held steady at $15.10, though overall revenue declined 13.6% during the data period, according to Grips Intelligence. Despite the revenue headwinds, GRK managed a modest 1.2% month-over-month growth in the most recent period tracked, suggesting potential stabilization. Price compression remained minimal with average prices decreasing just 0.7% year-over-year, indicating strong pricing power across the portfolio.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 14% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for GRK on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for GRK.
BY REVIEW COUNT
Across 220K ratings on 3 channels, GRK averages 4.8★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.8
/ 5
From 220K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$59.34
Price
$253K
Revenue
$39.98
Price
$203K
Revenue
$69.98
Price
$203K
Revenue
$24.54
Price
$167K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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