GRIPS CUSTOMERS & RESEARCH PARTNERS
GRK Fasteners, a business unit of Illinois Tool Works (NYSE: ITW) acquired in 2011, demonstrates strong in-store retail concentration with 81.7% of online revenue share coming from Ace Hardware during the January-August 2026 period, according to Grips Intelligence data. The brand's average product price stands at $32.40, though pricing has experienced a notable 3.6% decline over the tracked timeframe, with the most recent month seeing a 5.0% price decrease. Home Depot and Lowe's represent secondary channels at 16.1% and 2.2% revenue share respectively, indicating a heavily skewed distribution strategy favoring Ace Hardware's network. Overall revenue declined 0.8% across the analysis period, suggesting market headwinds despite dominant channel positioning. Top-performing products on Ace Hardware command premium pricing between $84.99 and $199.99, while Home Depot offerings reach significantly higher price points up to $524.91, reflecting distinct product mix strategies across retailers.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 1% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for GRK Fasteners on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for GRK Fasteners.
BY REVENUE
GRK Fasteners sells 16% online and 84% offline. Online runs through 2 channels; offline through 1.
Online
16%
84%
Offline
Online channels
16%
Offline channels
84%
BY REVIEW COUNT
Across 958K ratings on 2 channels, GRK Fasteners averages 4.8★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.8
/ 5
From 958K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$84.99
Price
$79K
Revenue
$84.99
Price
$70K
Revenue
$84.99
Price
$39K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis