GRIPS CUSTOMERS & RESEARCH PARTNERS
Incase, owned by private company Vinci Brands LLC, demonstrated strong in-store performance across major retail channels during the first eight months of 2026, with revenue growing 71.8% since the beginning of the year according to Grips Intelligence data. Amazon dominated the channel mix with 78.4% revenue share, while Best Buy contributed 21.1%, reflecting the brand's heavy reliance on e-commerce distribution. Average product pricing increased 14.4% year-to-date, reaching $54.17, signaling successful premium positioning despite inflationary pressures. The most recent quarter saw particularly aggressive growth, with revenue climbing 58.5% month-over-month and average prices jumping 18.6% in the latest measured period. This trajectory suggests strong consumer demand and effective pricing strategy across Incase's product portfolio.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 72% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 14% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Incase on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Incase.
BY REVENUE
Incase sells 78% online and 22% offline. Online runs through 1 channel; offline through 1.
Online
78%
22%
Offline
Online channels
78%
Offline channels
22%
BY REVIEW COUNT
Across 17K ratings on 2 channels, Incase averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 17K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$79.99
Price
$163K
Revenue
$119.99
Price
$145K
Revenue
$49.96
Price
$114K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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