GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across four major retailers—Menards, Lowe's, Ace Hardware, and Home Depot—Keeney holds the majority of its revenue share at Menards, which accounts for 54.0% of total sales. Lowe's follows as the second-largest channel at 26.8%, while Ace Hardware captures 14.5% and Home Depot trails at just 4.6%. The brand's average product price sits at $10.12, reflecting its positioning in the value segment of the market. Notably, Keeney's overall revenue declined by 15.6% over the tracked period, accompanied by a 2.5% decrease in average price. This combination of falling revenue and softening prices suggests increased competitive pressure or shifting demand dynamics worth monitoring in the months ahead.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 16% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Keeney on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Keeney.
BY REVENUE
Keeney sells 7% online and 93% offline. Online runs through 2 channels; offline through 3.
Online
7%
93%
Offline
Online channels
7%
Offline channels
93%
BY REVIEW COUNT
Across 36K ratings on 4 channels, Keeney averages 4.3★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.3
/ 5
From 36K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$399.50
Price
$20K
Revenue
$516.91
Price
$12K
Revenue
$271.75
Price
$10K
Revenue
$92.88
Price
$8.5K
Revenue
$595.51
Price
$7.1K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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