GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Keurig maintained an average product price of $88.02 across tracked retailers during Q1 2026 (January–March), with Amazon commanding a dominant 99.1% share of the brand's revenue. The brand experienced a notable 31.0% revenue decline over the quarter, signaling a significant downturn in sales momentum. Despite the revenue drop, Keurig's average pricing remained relatively stable, decreasing only 1.9% over the same period. Among its top-performing products on Amazon, the K-Duo Hot & Iced Single Serve & Carafe Coffee Maker led in pricing at $197.48, while the popular K-Express model was positioned at a more accessible $94.03. These trends suggest Keurig faces headwinds in sustaining sales volume even as its pricing strategy holds steady across its product lineup.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 31% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 2% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Keurig on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for Keurig.
BY REVENUE
$197.48
Price
$7.2M
Revenue
$139.20
Price
$4.94M
Revenue
$139.10
Price
$4.19M
Revenue
