GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Lively® recorded an average product price of $50.29 across tracked retailers during Q1 2026 (January 1 – March 31, 2026). Best Buy dominated as the brand's leading retail channel, capturing 77.7% of total revenue share, while Amazon accounted for the remaining 22.3%. Notably, the brand's average price experienced a significant decline of 31.4% over the tracked period, suggesting aggressive promotional activity or a shift in product mix. Despite a 20.4% month-over-month revenue spike during the quarter, overall revenue declined 16.4%, indicating inconsistent demand patterns. These dynamics point to a brand navigating a competitive pricing environment across its two primary retail partners.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 16% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 31% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Lively® on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Lively®.
