GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Lodge generated the vast majority of its revenue through Amazon, which accounted for 96.8% of its revenue share between January and May 2026, with Ace Hardware trailing at just 2.5%. The brand's average product price during this period was $40.37, though pricing showed a downward trend, declining 7.4% over the tracked months. Lodge also experienced a notable revenue contraction, with overall revenue dropping 20.8% from March to May 2026. Despite the softening performance, Lodge maintained a broad product range across retailers, with individual product prices spanning from $24.90 to $88.46, indicating a wide accessibility spectrum for consumers. These trends suggest Lodge may be facing increased competitive pressure or shifting consumer demand heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 20% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 8% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Lodge on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Lodge.
BY REVIEW COUNT
Across 12M ratings on 2 channels, Lodge averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 12M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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