GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Makita generated a 27.1% revenue increase between March and May 2026 across Amazon and Home Depot, signaling strong momentum heading into the summer season. Amazon dominates Makita's retail mix, capturing 62.2% of total revenue share, while Home Depot accounts for the remaining 36.8%. The brand's average product price sits at $144.61, with pricing trending upward by 9.6% over the tracked period, suggesting a shift toward higher-value SKUs or successful price adjustments. Makita's month-over-month revenue growth of 7.1% in the most recent period further underscores consistent demand acceleration. These trends position Makita as a brand gaining significant traction in the competitive power tool and outdoor equipment landscape during early 2026.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 28% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 9% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Makita on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Makita.
BY REVIEW COUNT
Across 2.97M ratings on 2 channels, Makita averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 2.97M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$396.21
Price
$423K
Revenue
$128.97
Price
$417K
Revenue
$642.86
Price
$321K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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