Forney, owned by Graham Holdings Company (NYSE: GHC), demonstrates modest growth momentum with revenue increasing 1.9% year-to-date through August 2026, driven primarily by in-store retail channels according to data from Grips Intelligence. Ace Hardware commands the largest share of Forney's revenue at 45.9%, followed by Lowe's at 26.3% and Home Depot at 20.7%, with the brand maintaining an average product price of $19.43 across the period. Average pricing declined slightly by 0.8% year-to-date, though the most recent month showed a 2.1% price decrease as the brand navigated competitive market conditions. The brand's portfolio spans budget-friendly accessories like adjustable wrenches at $14.99 to premium welding equipment exceeding $2,100, indicating a diverse product mix serving both DIY and professional segments. Online channels including acehardware.com, lowes.com, and homedepot.com account for over 92% of tracked revenue, highlighting the critical importance of these major retailer partnerships to Forney's distribution strategy.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 2% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Forney on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Forney.
BY REVENUE
Forney sells 51% online and 49% offline. Online runs through 3 channels; offline through 2.
Online
51%
49%
Offline
Online channels
51%
Offline channels
49%
BY REVIEW COUNT
Across 147K ratings on 5 channels, Forney averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 147K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$4.59
Price
$105K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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