GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Mallory generated the vast majority of its revenue through Amazon, which accounted for 97.3% of total revenue share between January and May 2026, with acehardware.com capturing the remaining 2.7%. The brand's average product price during this period stood at $15.59, reflecting a modest 3.0% decrease over the tracked timeframe. Notably, Mallory experienced a significant revenue decline of 91.0% over the observed trend period, signaling a sharp downturn in sales momentum. Despite the revenue drop, average pricing showed some resilience, with a 5.0% month-over-month increase in the most recent period. These insights, sourced from Grips Intelligence, highlight Mallory's heavy reliance on Amazon as its dominant retail channel across the two retailers tracked.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 91% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 3% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Mallory on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Mallory.
BY REVENUE
Mallory sells 95% online and 5% offline. Online runs through 1 channel; offline through 2.
Online
95%
5%
Offline
Online channels
95%
Offline channels
5%
BY REVIEW COUNT
Across 248K ratings on 2 channels, Mallory averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 248K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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