GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Marathon generated an average product price of $39.43 across major home improvement retailers during Q1 2026 (January–March). Lowes.com led as Marathon's top revenue channel with a 45.7% share, followed closely by acehardware.com at 41.6%, together accounting for over 87% of the brand's total revenue. Amazon and homedepot.com captured smaller portions at 9.4% and 3.1% respectively, indicating Marathon's strong concentration within specialty home improvement retailers. Notably, Marathon's revenue surged by 108.7% over the quarter, reflecting significant growth momentum heading into 2026. Average pricing also trended upward during this period, rising 3.7% overall, suggesting strengthening demand and potential pricing power for the brand.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 109% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 4% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Marathon on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Marathon.
