GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Max Pro generated the highest share of its revenue through menards.com at 49.0%, followed by Amazon at 31.5% and lowes.com at 17.8% during the January to May 2026 period. The brand's average product price stood at $12.18, though this represented a 13.4% decline over the tracked timeframe. Notably, homedepot.com accounted for just 1.7% of Max Pro's revenue share, suggesting a significantly smaller footprint at that retailer compared to its top three channels. Revenue experienced a meaningful downturn, dropping 31.1% over the observed period, signaling potential headwinds for the brand. These trends across four major retailers point to both consolidation in Max Pro's distribution strategy and pricing pressures worth monitoring in the months ahead.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 31% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 13% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Max Pro on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Max Pro.
BY REVENUE
Max Pro sells 47% online and 53% offline. Online runs through 3 channels; offline through 1. Online share has moved from 5% in Jan to 39% in May.
Online
47%
53%
Offline
Online channels
47%
Offline channels
53%
BY REVIEW COUNT
Across 3.22K ratings on 3 channels, Max Pro averages 4.4★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.4
/ 5
From 3.22K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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