GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon, Lowes, Ace Hardware, and Home Depot, Plasti Dip demonstrated strong momentum with revenue growing 32.4% over the tracked period. Amazon dominates as the brand's primary sales channel, commanding a 64.3% revenue share, followed by Lowes at 18.8% and Ace Hardware at 14.9%. The brand's average product price sits at $18.63, though pricing has trended upward with a 22.8% increase over the period. Home Depot represents the smallest share of Plasti Dip's tracked revenue at just 2.1%, suggesting a significant opportunity for growth on that platform. Overall, the combination of rising prices and strong revenue growth signals healthy demand and increasing consumer willingness to pay for the brand.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 36% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 22% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Plasti Dip on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Plasti Dip.
BY REVENUE
Plasti Dip sells 67% online and 33% offline. Online runs through 3 channels; offline through 2.
Online
67%
33%
Offline
Online channels
67%
Offline channels
33%
BY REVIEW COUNT
Across 153K ratings on 4 channels, Plasti Dip averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 153K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$66.08
Price
$37K
Revenue
$61.97
Price
$26K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
