Rust-Oleum

Rust-Oleum Market Overview

According to in-store data from Grips Intelligence, Rust-Oleum generated the majority of its revenue across four key retailers between January and May 2026, with Ace Hardware leading at 36.5% revenue share, followed closely by Lowe's at 32.4%, Amazon at 22.0%, and Home Depot trailing at 8.9%. The brand experienced strong overall revenue growth of 19.9% during the tracked period, signaling robust consumer demand. Rust-Oleum's average product price stood at $12.87, with average pricing rising 4.1% over the period, suggesting a successful pricing strategy or a shift toward higher-value products. Notably, Ace Hardware and Lowe's together accounted for nearly 69% of the brand's total revenue, underscoring the importance of traditional hardware retail channels for Rust-Oleum's sales performance. These insights highlight Rust-Oleum's competitive positioning and growing momentum heading into mid-2026.