GRIPS CUSTOMERS & RESEARCH PARTNERS
Based on the provided data, let me craft an SEO-focused Market Overview for Herculiner. According to in-store data from Grips Intelligence for Q1 2026 (January–March), Herculiner maintains a diversified retail presence across five major retailers including Menards, Amazon, Lowe's, Ace Hardware, and Home Depot. Menards leads as the dominant sales channel, commanding 34.1% of Herculiner's revenue share, followed by Amazon at 21.8% and Lowe's and Ace Hardware nearly tied at 19.3% and 19.2% respectively. Notably, Home Depot accounts for just 5.6% of revenue share, significantly trailing the other four retailers. The brand's average product price sits at $38.75, while its average price has seen a notable 30.5% overall decrease during the tracked period. This pricing shift, combined with a relatively balanced distribution across mid-tier and big-box retailers, suggests Herculiner is pursuing an aggressive value-oriented positioning strategy heading into 2026.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 3% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 31% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Herculiner on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Herculiner.
