GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Pulse generated an average product price of $125.09 across tracked retailers between January and May 2026. Lowe's dominated as the brand's primary retail channel, commanding a substantial 74.7% share of total revenue, followed by Amazon at 14.2% and Menards at 10.6%. Despite this strong retail presence, Pulse experienced a notable 9.4% decline in average price over the tracked period, signaling potential competitive pricing pressures or a shift in product mix. On a positive note, overall revenue grew 2.2% during the same window, suggesting that increased volume may be offsetting the lower price points. These insights position Pulse as a brand maintaining steady revenue momentum while navigating a shifting pricing landscape across major home improvement retailers.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 3% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 10% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Pulse on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Pulse.
BY REVENUE
Pulse sells 91% online and 9% offline. Online runs through 2 channels; offline through 1. Online share has moved from 40% in Jan to 99% in May.
Online
91%
9%
Offline
Online channels
91%
Offline channels
9%
BY REVIEW COUNT
Across 3.64K ratings on 3 channels, Pulse averages 4.2★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.2
/ 5
From 3.64K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$331.20
Price
$52K
Revenue
$266.53
Price
$49K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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