GRIPS CUSTOMERS & RESEARCH PARTNERS
Rexing, independently owned by founder Eric Yuhe Sun, generated an average product price of $74.63 across in-store and online channels from January through August 2026, according to Grips Intelligence data. The brand's revenue grew 12.9% over the period, with Best Buy commanding 64.4% of channel share compared to Amazon's 35.6%. Most recently, average prices increased 10.1% month-over-month in the final tracked period, suggesting strong pricing momentum despite a 4.5% overall price decline since the start of the year. This pricing volatility reflects shifting retail dynamics as Rexing balances distribution across its two dominant retail partners.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 10% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 8% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Rexing on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Rexing.
BY REVENUE
Rexing sells 38% online and 62% offline. Online runs through 1 channel; offline through 1. Online share has moved from 0% in Apr to 50% in Aug.
Online
38%
62%
Offline
Online channels
38%
Offline channels
62%
BY REVIEW COUNT
Across 40K ratings on 2 channels, Rexing averages 4.2★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
4.2
/ 5
From 40K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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