GRIPS CUSTOMERS & RESEARCH PARTNERS
Rite Lite, an independently operated private company headquartered in Brooklyn, New York, demonstrates heavy concentration in online retail with Amazon commanding 91.0% of revenue share during the January-August 2026 period tracked across digital channels. The brand's average product price stands at $13.10, though pricing showed considerable volatility with an overall increase of 43.2% since the beginning of the tracking period. While secondary retailers including Home Depot, Lowe's, and Ace Hardware represent only 9.0% combined revenue share, these in-store and online partnerships provide diversification beyond the Amazon-dominant channel mix. Recent performance data from June-August 2026 reveals month-over-month revenue growth of 38.7%, though this represents a recovery within a broader context of a 55.9% overall revenue decline since the start of the measurement period.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 45% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 44% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Rite Lite on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Rite Lite.
BY REVIEW COUNT
Across 4.76K ratings on 4 channels, Rite Lite averages 4.3★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.3
/ 5
From 4.76K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$11.95
Price
$10K
Revenue
$42.54
Price
$9.9K
Revenue
$29.99
Price
$8.2K
Revenue
$7.73
Price
$6K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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