GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Scotts generated an average product price of $29.92 across five major retailers tracked from January to May 2026. Ace Hardware led all retailers with a dominant 36.8% revenue share, followed by Lowe's at 25.8%, while Amazon and Home Depot were closely matched at 17.3% and 16.8% respectively. Notably, the combined revenue share of hardware-focused retailers Ace Hardware, Lowe's, and Home Depot accounted for nearly 80% of Scotts' total sales, underscoring the brand's strong brick-and-mortar retail positioning. Menards trailed significantly with just 3.3% of revenue share, suggesting a potential growth opportunity for the brand. Overall, Scotts' average price declined 51.4% over the March to May 2026 period, possibly reflecting seasonal promotional activity as the brand competes for share during peak lawn care season.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 1% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 52% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Scotts on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Scotts.
BY REVENUE
Scotts sells 35% online and 65% offline. Online runs through 3 channels; offline through 3.
Online
35%
65%
Offline
Online channels
35%
Offline channels
65%
BY REVIEW COUNT
Across 6.9M ratings on 5 channels, Scotts averages 4.2★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.2
/ 5
From 6.9M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$99.99
Price
$9M
Revenue
$77.93
Price
$6.9M
Revenue
$237.38
Price
$5.1M
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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