GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Storm Shell generated the vast majority of its revenue through Amazon, which accounted for 95.0% of total revenue share between January and May 2026, with homedepot.com capturing the remaining 4.6%. The brand's average product price stood at $449.32 during this period. Storm Shell experienced significant momentum, with overall revenue growing an impressive 189.1% over the tracked timeframe. Average pricing also trended upward, increasing 19.1% overall, suggesting strong demand and potential premiumization of the brand's offering. These metrics point to a rapidly scaling brand with a heavily Amazon-concentrated distribution strategy across the two retailers tracked.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 189% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 19% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Storm Shell on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Storm Shell.
BY REVIEW COUNT
Across 38K ratings on 2 channels, Storm Shell averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 38K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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