GRIPS CUSTOMERS & RESEARCH PARTNERS
Tork, owned by Essity (Nasdaq Stockholm: ESSITY B), demonstrates strong in-store performance across major online retailers during the first eight months of 2026, according to Grips Intelligence data. Amazon dominates the brand's channel mix with an 86.8% revenue share, while Home Depot and Lowe's account for 10.6% and 2.6% respectively, with an average product price of $48.81 across all channels. The brand achieved notable momentum with overall revenue growth of 9.6% since the beginning of the tracking period and a 2.5% increase in average price, reflecting strong demand trajectory. Top-performing SKUs span multifold hand towels priced in the $37-$42 range on Amazon to premium toilet paper and dispenser solutions commanding prices between $69-$123 on Home Depot and Lowe's.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 10% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 2% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Tork on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Tork.
BY REVIEW COUNT
Across 440K ratings on 3 channels, Tork averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 440K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$37.64
Price
$4.34M
Revenue
$36.98
Price
$4.33M
Revenue
$71.82
Price
$2.12M
Revenue
$42.43
Price
$2.09M
Revenue
$45.37
Price
$1.34M
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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