Toter

Toter Market Overview

Based on in-store data tracked across major retailers from January through August 2026, Toter, a brand of private company Wastequip, demonstrates strong retail channel concentration with Lowe's commanding 54.9% of revenue share, according to Grips Intelligence. The brand's average product price stands at $95.75, though pricing increased 9.8% over the tracked period, with most recent average prices reaching $102.78. Online sales are heavily distributed across Lowe's, Home Depot (20.1% share), and Ace Hardware (19.0% share), with Amazon representing a minor 6.0% channel contribution. Recent performance shows a slight headwind, with revenue declining 5.4% since the beginning of the year and dropping an additional 5.7% in the most recent tracked month. Despite the recent softness, the brand's consistent pricing power and dominant positioning at major hardware retailers indicate sustained market presence.