GRIPS CUSTOMERS & RESEARCH PARTNERS
Based on the data provided, I need to verify some current details about Odor Genie to ensure accuracy. According to in-store data tracked by Grips Intelligence from January to May 2026, Odor Genie maintains an average product price of $3.98 across major home improvement retailers. The brand's revenue is heavily concentrated at Home Depot, which commands a dominant 58.3% revenue share, followed by Menards at 30.4% and Ace Hardware at 9.7%. Notably, Lowe's accounts for just 1.6% of Odor Genie's revenue share, significantly trailing its home improvement competitors. The brand's average price has remained relatively stable, showing only a modest 0.5% increase over the tracked period. This pricing consistency, combined with its strong presence across four major retailers, positions Odor Genie as an accessible and widely distributed option in the home improvement retail landscape.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 51% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Odor Genie on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Odor Genie.
BY REVENUE
Odor Genie sells 60% online and 40% offline. Online runs through 2 channels; offline through 2. Online share has moved from 62% in Jan to 37% in May.
Online
60%
40%
Offline
Online channels
60%
Offline channels
40%
BY REVIEW COUNT
Across 6.2K ratings on 4 channels, Odor Genie averages 4.0★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
4.0
/ 5
From 6.2K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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