GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Odor Genie generated the majority of its revenue through Home Depot, which accounted for 63.2% of total revenue share between January and March 2026 across four tracked retailers: Home Depot, Menards, Ace Hardware, and Lowe's. Menards followed as the second-largest channel at 25.6%, while Ace Hardware and Lowe's contributed 9.1% and 2.1% respectively. The brand's average product price during this period stood at $4.07, positioning it as a budget-friendly option in its category. Notably, Odor Genie experienced strong revenue growth of 43.4% over the tracked quarter, signaling increasing consumer demand. The heavy concentration of sales at Home Depot and Menards, which together represent nearly 89% of revenue, highlights the brand's reliance on home improvement retail channels.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 43% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 7% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Odor Genie on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked retailers for Odor Genie.