GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon and Best Buy, Ultra Pro maintains a strong retail presence with an average product price of $15.19. Amazon dominates as the brand's primary sales channel, commanding a 93.7% revenue share compared to Best Buy's 5.2%. The brand experienced a modest 0.5% revenue decline over the tracked period, alongside a more notable 5.3% decrease in average price, suggesting potential competitive pricing pressure or promotional activity. Ultra Pro's top-selling products on Amazon are priced between $9.01 and $34.64, indicating a broad price range across its portfolio. These trends point to a brand with a highly concentrated retail strategy that may benefit from further channel diversification.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 0% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 5% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Ultra Pro on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Ultra Pro.
BY REVENUE
Ultra Pro sells 93% online and 7% offline. Online runs through 1 channel; offline through 3.
Online
93%
7%
Offline
Online channels
93%
Offline channels
7%
BY REVIEW COUNT
Across 1.81M ratings on 2 channels, Ultra Pro averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.7
/ 5
From 1.81M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$34.11
Price
$1.02M
Revenue
$18.75
Price
$667K
Revenue
$26.48
Price
$296K
Revenue
$8.86
Price
$280K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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