GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Vortex generated the vast majority of its revenue through Amazon, which accounted for 95.6% of total revenue share between January and May 2026, with homedepot.com capturing just 3.2%. The brand's average product price stood at $111.09 across tracked retailers during this period. Vortex experienced a notable revenue decline of 14.9% over the March to May 2026 trending period, despite a brief 11.7% month-over-month rebound in the most recent month. Average pricing also trended downward, falling 6.1% over the same period, suggesting increased discounting or a shift toward lower-priced product mix. These dynamics point to a brand heavily reliant on a single retail channel while navigating pricing and revenue pressures in a competitive landscape.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 15% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 6% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Vortex on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Vortex.
BY REVIEW COUNT
Across 1.2M ratings on 3 channels, Vortex averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 1.2M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$96.12
Price
$1.16M
Revenue
$99.00
Price
$499K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
