GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026, Waterpik's revenue is almost entirely concentrated on Amazon, which accounts for 99.1% of its retail share across tracked retailers. The brand's average product price stands at $70.68, with a notable 15.3% increase in average price observed over the tracked timeseries period. Its top-selling product, the Waterpik Aquarius Water Flosser Professional (WP-660), commands a premium price point of $89.08 on Amazon. Despite rising prices, Waterpik experienced a 3.8% revenue decline over the timeseries period, suggesting that higher price points may be impacting purchase volume. This heavy reliance on a single retail channel presents both a strategic focus advantage and a potential vulnerability for the brand's market positioning.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 4% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 15% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Waterpik on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Waterpik.
BY REVIEW COUNT
Across 4.9M ratings on 1 channel, Waterpik averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 4.9M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$92.32
Price
$10M
Revenue
$91.36
Price
$5.6M
Revenue
$49.99
Price
$4.23M
Revenue
$82.04
Price
$4.06M
Revenue
$69.91
Price
$1.87M
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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